Posts

Convergence

Media convergence is a term that can refer to the meaning of previously distinct media technologies and media forms due to digitisation and computer networking. Convergence allows for interactive participation. The audience is given a chance of how they consume media. Regulation: to explore how the BBC is regulated Radio is regulated by Ofcom. To determine if the broadcasting code has been breached. Ofcom exists to ensure the broadcasting code is being upheld and that listeners are protected from harmful or offensive material , unfair treatment and loss of privacy. Material that might seriously impair the physical , mental or more development of people under 18 must not be broadcast.

analyse of mise-en-scene

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l/o: to analyse the mise-en-scene of uptown funk. Focusing on the connotations and how they create meaning for the audience. Costume & props They were all wearing casual suits ,and him and 2 others was in hair dressers getting hair cut. The suits were 1990s style. Lighting & color High key lighting = upbeat mood, happiness, lively. The main one was wearing a colorful suits. Performance They were dancing and they were very sycronized , they was just going with the music. Setting It looks like it was set and produced and filmed in a new York sort of place. P- Bruno mars celebrity image is promoted in her music video through media language. E- Bruno does this using the costumes and props. E- the main character (bruno), his costume is very vibrant whereas the 5 or 6 around hi are wearing quite dull and bleak color of clothes. E- the props add the bruno's image. For example, when the limozines go down the roa...

Mise-en-scene

L/O: to revise what mise-en-scene is, and to see how it is used effectively in music videos. explore- understand what the 7 elements of the mise-en-scene enhance- explore how these elemenyts of the mise-en-scene are used in music videos excel-analyse connotations of the mise-en-scene in regards to representation. Mise-en-scene- everything we see on the screen. setting costume props lightig hair and make up colour performance    what is music genre: pop who is target audience: male and female Lighting: high key lighting minimal shadows high key lighting lights the facial features quick and easy to set up low key lighting plays on dramatic moods and tension. it has a higher lighting ratio. Denotation (what we see) Connotations (what we associate / think of) Costume zombie horror Colour Cold-colours: blue, grey Lighting Low-k...

Andrew goodwin's music video theory

2- seeing the sounds- the relationship between the music and the visuals which amplify the music (or condridict) 3- genre related style and iconography present 4- Multiple close ups of the main artist or vocalist: the creation of a star image to promote a recognisable brand image. Voyeurisim -where in your video are they trying to show you that the artist or someone in it is good looking. 6- intertextual references to other media texts may be present especially in humorous videos

Music video theory

Music videos 3 types: Performance clips- simple and direct Conceptual clips- further broken down into narrative and artistic. Narrative clip contains a visual story that is easy to follow. A pure narrative clip contains no lip synchronised singing. Apesh*t: the way they edited some of the shots in the music video was very simple but even though it was simple it was used in a precise and good way. In the the music video jay-z and Beyonce are presented as king and queen. These two artists are like king and queen of the music industry. They use low angle shots to create a sense of power and importance.

Representation

LO/ To investigate the ways in which the media represents gender.

terminology

LO: to explore media terminology used to analyse exam texts\ Camerawork: establishing shot low, angle, high angle, canted angle elaborate camera movement such as tracks, steadicam or crane shots hand-held camera point-of-view shots shallow focus and focus pulls Editing: shot/ reverse shot juxtaposition- the fact of two things being seen or placed close together with contrasting effect. non-continuity editing crosscutting fast paced editing  less common transitions: dissolve, wipe, fade post- production effects Soundtrack: music diegetic/non-diegetic sound sound effects sound bridge voiceover Mise-en-scene: lighting (especially low-key lighting) location-set costume and make-up props  casting and performance style blocking (the composition of elements within the shot)